Friday, 24 August 2012

The Official Launch of Joyoung Soymilk Maker

About 2 weeks ago I was invited to attend an official media launch for Joyoung Soymilk Maker (九阳豆浆机), the No.1 Soymilk Maker in the World which sells about 13 million sets per year. This easy to use soymilk maker is remarkable with only 2 simple steps such as add in soy beans and water, select the function and homemade soymilk will be ready in just 25 minutes. For your cleaning convenience, the soy milk maker also comes with an easy-wash function too.

As you can see from the above, Joyoung Soymilk Maker comes with a stunning, elegant design and its inner jug and grinder is also made stainless steel. And with the ultra fine technology, Joyoung Soymilk Maker breaks each soybean down into bits and particles which make it more nutrients and richer in taste and fragrance.

Above shows the two models; DJ13C-D08D(S) (S$268.00) on the left and DJ12C-A11D(S) (S$218.00) on the right which are available in Singapore retailing at Audio House, Best Denki, Gain City, Harvey Norman, Isetan, Mustafa, NTUC X-tra and etc. And with these two newer models of Joyoung Soymilk Maker – DJ13C-D08D(S) and DJ12C-A11D(S) it also boast new technologies that allow you to choose your own preference such as smoother, healthier or thicker soy milk.

Ms Lim, General Manager of Happiness (Pte) Ltd sharing the function of the soymilk maker which has over 200 patent rights during product development stage. According to her this amazing soymilk maker can used to make different types of recipes for everyone in the family such as:-

~ Rice gruel with fresh vegetables and meat for babies
~ Western style cream soup
~ Smoothies
~ Dessert
~ Homemade Jam
~ Flavoured Soymilk
~ Grains

Owner of Joyoung Soymilk Maker sharing their company profile with the media. Joyoung Co. Ltd was established in 1994 and it is now a modernised enterprise that specialises in Research and Development, manufacture and sale of kitchen appliances. Joyoung has 8 product lines containing over 200 models which include soymilk maker, blender, juice extractor, electric kettle, rice cooker, slow cooker and induction cooker.

And being the pioneer and leader of soymilk maker, the pioneer of juice extractor and blender commanding top 3 market share, Joyoung's products is available in Chinese and 30 other countries and regions including Japan, USA, Korea, Taiwan and Singapore.

During the official launch, Chef Anna Phua also shared 8 recipes which she had created using Joyoung Soymilk Maker where you could take look from the photos shown below.

Walnut Paste:- Although it is a bit dilute compared to the normal walnut paste dessert, but it still taste good and easy to prepare at home.

Look at the texture of the above Cantonese Style Chicken Porridge, can you believe it is cook using Joyoung soymilk maker? The texture is incredibly smooth and silky which makes a great baby and old folks food.

If you like western-style of Cream Soup, Joyoung soymilk maker can also complete your request in less than 30 minutes.

Base on chef Anna demo, making Strawberry Jam is such a breeze by using Joyoung soymilk maker.

Close to "Lao Ban Beancurd" texture and taste but Chef Anna used Horlic (malt) instead of creamer to enhance the taste.

Lastly I would like to thank to Brand Cellar Pte Ltd, Happiness (Pte) Ltd and Joyoung for the complimentary Soymilk Maker to media who attend their Official Launch.

I will be sharing some recipe(s) using this quick and easy Soymilk Maker soon over at my recipe blog. But meanwhile, you can preview what I have made using Joyoung soymilk maker over at my facebook page HERE.

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